Page 7 - ELG1601 Aug-Sep Issue 439
P. 7

Elrankings 2016
















                                                                                                                                             An EL Gazette supplement
             The evolving face



             of ELT in the UK





             Only 52  per cent of British-  ers are said to be interested in
             Council-inspected  language  CESC and its separately accred-
             centres  are traditional  lan-  ited summer school operation.
             guage schools,  Gazette analysis   Overall, though, the stand-
             reveals  (see  page ix),  and  over   alone language school scores less
             half of such are now members   well on average than the aver-
             of chains. The classic language-  age chain school, though they
             school model, privately owned   are likely to be both cheaper and
             or run by an educational char-  more prone to collapse, with at
             ity, offers courses for over-16s   least three gone this year. But
             all year round and runs junior   even among the chains it is well-
             programmes in the summer and,   established schools that dominate
             increasingly, for closed groups   the rankings: Eurocentres, Bell,
             year-round. This has come under   St Giles, EF and Kaplan – the lat-
             increasing pressure in recent   ter being a relative newcomer in
             years, as UK enrolments have   the UK although it has long been   Courtesy Mulberry School of English
             fallen and the proportion of   a major player in the US. One
             over-16s choosing to study in the   of the newer contenders, British
             country has fallen to around 50   Study Centres, has recently been
             per cent of the market.   sold to the Irish-based venture
              Despite the increasing market   capitalists behind the Real Expe-
             share taken by summer school   rience Group, and will be merged   Mulberry on the march as Wales sees ELT boost
             specialists and state-sector play-  with the newish chain of language
             ers in the further and higher   schools made up of old favourites   The highest-ranking language centre in Wales (see page v in this supplement), the Mulberry School of English,
             education  sector,  long-estab-  like Hampstead School of Eng-  celebrated its rebranding with town crier Austin Chemenais, guest Sysan Elan Jones MP and Huan Japes, deputy
             lished language schools still   lish, which it recently acquired   chief executive of English UK, the trade association of UK English language teaching. Students and guests then
             dominate the  EL  Gazette  rank-  from travel giant Tui. Only three   joined in the International Eisteddford parade. Wales was the only region of Britain to see growth in ELT
             ings published here, coming   of the schools in the nine-strong   enrolments in 2015 and, following the success of its football team in the European Championships, is looking to
             in just below  boarding  schools   group are currently EL Gazette   see its market share grow. ‘Wales is having a moment,’ Mulberry’s Vincent Iannucci told the Gazette.
             as the top-scoring sector based   Centres of Excellence, and one,
             on British Council inspection   British Study Centres Summer
             reports, but the failure of Col-  Schools, has never been accred-  fee  income according to some
             chester  English Study Centre   ited by the British Council.   industry insiders. This can result
             (CESC), a historic name which   Some  chains  have  responded   in falling quality standards
             went into administration this   to adverse market  conditions   as money available for hiring
             summer, shows they are not   by increasing their commission   teachers  and  securing  facilities
             immune from market woes. Buy-  to agents, up to 50 per cent  of   is hit.   n

             Catch a rising star





             THE  EL  Gazette has been pub-  their inspection reports, and all use   a need for improvement. It does
             lishing its rankings for the last   different reporting systems. Only   not note a simple pass  with no
             seven years. Many things have   the British Council inspection   needs for improvements. Eighty
             changed in this time: the British   system, however, covers all the   per cent  of accredited  schools
             Council has changed the way it   sectors, and while not all English   achieve  at  least  one strength,
             records the results of its inspec-  language course providers choose   while only 20 per cent currently
             tions, full reports are published   this  accreditation,  it  remains  the   receive a need for improvement.
             on all schools and the average   largest  accreditation  system  for   To  calculate  a  centre’s
             score of centres has increased   language courses in the world.  score we deduct  any needs for
             dramatically.  This means the   Currently Britain is the only   improvement from its total num-
             number of  EL Gazette Centres   country in the English-speaking   ber of strengths.  To rank it we
             of Excellence has increased –   world to publish all its inspec-  calculate  what percentage  of
             all of the current award winners   tion reports for language courses.   available strengths it receives of
             are listed on pages v–viii. Since   Since  2013  the  British  Council   the total for which it was eligi-
             the beginning of this year the   has published the entire report, but   ble, fourteen or fifteen. We rank
             rankings  of all 500+  accredited   the  EL Gazette system remains   them according to these scores.
             centres can be found on our sister   based on the summary statement   So far only one centre,  Wim-
             website www.el-go.com.    from these reports because it is   bledon  School  of English,  has
              One thing has not changed   the only information which is   received  a perfect score, and
             however  – the  EL Gazette   available for all language centres   only a handful have received
             Centres of Excellence  award   which have passed their most   twelve points or more. However
             remains  the  only ranking sys-  recent inspection. Accredited cen-  an increasing number of centres
             tem of British language centres   tres which have failed their last   have made it into our Centres
             based  on the  results  of British   inspection have their summary   of  Excellence  listing  –  over  8
             Council inspections.      statement withdrawn and must   per cent of all language schools,
              The main reason we use the   be re-inspected. A full list of all   for example,  now score  seven
             British Council inspection reports   summary statements is published   points.
             is that this system, which comes   in pdf format on the British Coun-  Over  35  per  cent  of  centres
             under the  Accreditation UK   cil website www.britishcouncil.  now score seven points or more,
             scheme, covers the complete   org/education/accreditation/  while  over  50  per  cent  score
             range of language centres – from   information-students-agents/  four or lower.  Where there is
             private language schools to state-  accreditation-inspections.  a  shortage  is  among  those  that
             sector colleges and universities,   The summary statements pub-  come just below the Centres of
             from summer school specialists   lish the results in fifteen  areas,   Excellence,  making five or six
             to boarding schools.  There are   one of which, care of under-  points. This is the most common
             six other government-recognised   18s, only covers schools which   score for centres which are on an
             inspection schemes for language   teach this age group. The state-  upward trajectory and also offers
             schools in the UK and another   ment notes every area in which   many of the best-value schools
             eight systems of educational   a centre has been awarded a   based on price. We call these our
             inspection which cover schools   strength. It also notes every area   rising stars, and for the first time
             and colleges offering English lan-  in which the centre has not met   this month we are listing them in
             guage courses.  They all publish   the expected level and is given   our annual ranking.   n




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