Page 19 - ELG1801 Jan Issue 453
P. 19

FEATURES & COMMENT
                                                                                                                                                    A                    in 1985 by a German agency. EC, now a major   Malta.  Right now, we have an opportunity
                                                                                                                                                                                                             to take a bigger slice of the global market for
                                                                                                                                                                         international chain, was started by the present
                                                                                                                                                                                                             English,’ Genevieve Abela from Feltom told
                                                                                                                                                                         CEO’s mother in 1991. Over 77,000 students
                                                                                                                                        homestay                         studied in Malta in 2016 and numbers for   the paper. ‘And a big part of that is immersion
                                                                                                                                                                         2017 look to be higher. As with other island
                                                                                                                                                                                                             programmes. We stand to lose that,’ she said. In
                                                                                                                                                                                                             recent years the number of licensed families has
                                                                                                                                                                         destinations, it makes for a perfect study holiday.
                                                                                                                                                                         with its Mediterranean climate and cuisine
                                                                                                                                                                                                             been dropping gradually and higher property
                                                                                                                                               from                      together with gorgeous beaches and plenty of   prices and more working women means fewer
                                                                                                                                                                         historic sites, Malta boasts some of
                                                                                                                                                                                                              families in the major centres have the space
                                                                                                                                                                                                                   to accommodate a student or the
                                                                                                                                                                         the oldest standing buildings
                                                                                                                                                                                                                      time to look after them. A new
                                                                                                                                                                         in the world. This makes it
                                                                                                                                              home                       popular with students,                         eco accommodation tax,
                                                                                                                                                                                                                         introduced in 2017, may also
                                                                                                                                                                         over 60 per cent of
                                                                                                                                                                                                                          be a contributing factor.The
                                                                                                                                                                         whom are adults. But
                                                                                                                                                                         one unique feature
                                                                                                                                                                                                                           recruiting teachers
                                                                                                                                                                         is its 1,500 licensed                             schools are now actively
                                                                                                                                         Melanie Butler explores         host families                                      outside the resort areas
                                                                                                                                          what Malta has to offer        all thoroughly                                     in the peaceful rural
                                                                                                                                                                                                                            villages which are
                                                                                                                                                                         checked by the
                                                                                                                                                                                                                           increasingly popular with
                                                                                                                                           for English language          government.                                       older learners looking for a
                                                                                                                                                                         Although other
                                                                                                                                        learners, and looks at the       countries may insist                             more immersive experience
                                                                                                                                                                                                                        and a more traditional way of
                                                                                                                                         challenges ahead for the        on criminal record                            life. ‘Malta is the only English-
                                                                                                                                                                         checks for homestay
                                                                                                                                         island’s homestay model         providers, Malta is believed               language destination with officially
                                                                                                                                                                         to be the only is the only English      licensed homestays, a unique selling
                                                                                                                                                                         language destination which operates a licence   point,’ Ms Abela said. Malta also markets its
                                                                                                                                                                         system. And with numbers growing, it is looking   popular ‘triple banking’ which means students
                                                                                                                                      The tiny Mediterranean country of Malta,   for more of them. Earlier this summer the   attend courses in different shifts throughout the
                                                                                                                                      population of just 450,000, may lay claim of   language school association Feltom launched   day. But this too depends on having appropriate
                                                                                                                                      the original European island destination for   a campaign in collaboration with the Maltese   accommodation, Ms Abela told the paper. ‘If
                                                                                                                                      English Language learners. One of the earliest   tourist board to encourage more families to   we can’t provide that, we risk losing out to
                                                                                                                                      schools on the main island was LAL founded   come forward, according to the Times of   other competing countries.’












































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