The online English language learning market is forecast to be worth a staggering US$31.81 billion within seven years’ time.
According to the Online Language Learning Market research by meticulousresearch.com, the huge growth predicted for this field is being driven by the following factors:
The first, and most significant, is the Covid-19 pandemic, during which many countries experienced the largest disruption to in-person education ever seen as schools closed, lockdowns were enforced and students took up online education. This has had the knock-on effect of the normalisation of self-study and a number of platforms launching specifically to teach via the internet.
The second is that in the ever-growing globalisation of the planet, English has become the international language so that it is now essential to be able to communicate in it to be a player in the business landscape.
Thirdly is the that there is currently a worldwide shortage of ESL teachers, which is contributing to fuelling the online learning market.
During this time, the age group expected to see the largest growth in English language learning is 18-20-year-olds and the region expected to see the highest proportion of students is Asia-Pacific.